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Generating a 26x ROI on Augment CXM in one year

  • 26X ROI
  • 44% Increase in sales conversions
  • 15 point increase in NPS

Generating a 26x ROI on Augment CXM in 6 months

Efficiency: It's in their DNA

Our client is a category-defining company that continually reinvents the world. First, they took a stagnant vacuum industry and turned it into a sexy product line. Then they did the same thing with fans. And again with hair dryers.

They have a knack for getting ahead of the game and out-innovating competition, and this thinking holds true for the customer support and sales team.


Selling and supporting in chat

When your brand deploys premium products, you are expected to provide a premium experience. Where someone may randomly swing by a Target to pick up a $50 Hoover, consumers are more conscious and thorough about purchasing this company’s product.

The company rolled out a comprehensive chat solution four years ago with Bold 360 and achieved amazing results. This increase in customer care, however, has associated costs. They wanted to maintain their rigorous customer program - but wanted to increase the efficiency of the program.  

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