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Augment CXM powers Clearlink’s rapid 160% increase in chat revenue

  • 18% decrease in sales cycle
  • 160% increase in revenue/chat

Augment CXM powers Clearlink’s rapid 160% increase in chat revenue

Providing the best experience

Clearlink combines people with the smartest technology to provide intelligent marketing, sales, and data science solutions for the world’s leading brands. Supported companies range from household telcos to premiere consumer brands and utility companies.

Selling on chat

Clearlink was interested in using live chat as a sales channel for some of their clients. They saw this as an opportunity—on the phone, conversations tend to have longer handle times, but customers want quick answers when they chat. Clearlink reasoned that they could use chat to increase conversion rates more cost-effectively than a phone call would.

According to Andy Larisch, Director of Digital Messaging at Clearlink, “we were looking to get into the AI space to help efficiencies within our chat team. We noticed there were opportunities to increase concurrency, lower handle time, and we felt AI would be a good tool for that.”

Revenues rise, sales cycles drop

Clearlink deployed Augment CXM across several of their accounts in several industries. After a few months of deployment...

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